About Us

What started as friendship through a common passion became our occupation with Aosta Valley Freeride. Started in 2009, we’ve been hosting people from all over the world in our corner of the Alps ever since. Showing them around the incredible place that we call home; travelling, getting to know new people, and sharing the ride.

Dolce Vita Bike Company is formed of a team of young professionals, for whom a healthy and balanced lifestyle is as important as promoting a sense of community, curiosity, travel and discovery.

Your tour leader will take care of all the logistics and make sure you feel safe and relaxed at all times. While our local guides will show you the best trails, and let you in on the best tips and secrets in the area, like only a local can.

Tour Leaders

Massimo Ferro

Tour Leader / Guide Aosta

Born in Aosta in 1980, Aosta Valley Freeride chief, mountain bike guide in summer and snowboard trainer in winter. Early on Massimo made a carrier out of snowboarding until he found mountain biking, which he has never left.

Being a natural entrepreneur, he started Aosta Valley Freeride with a small group of friends which rapidly grew into his main occupation. After some years developing that business into the world renowned operation it is now, he started Dolce Vita Bike Co. with the other two partners, Fabrizio and Lorenzo. Massimo speaks three languages: Italian, French an English.

Lorenzo Suding

Tour Leader Sardinia

Born in Cologne, Germany, in 1986 to German Dad, Sardinian Mum. Lorenzo is part owner of Aosta Valley Freeride and Dolce Vita Bike Co. He has been riding bikes since he was 3. It all started in the garden in Burundi, and progressed to racing mountain bikes at world cup level for a decade.

Quitting the race scene in 2017 to join Aosta Valley Freeride made it possible for Lorenzo to continue riding bikes. Which is awesome! Now he is a mountain bike guide and teaches bike skills full time. He lived in Africa, South America and Asia while growing up, which means he’s able to speak 5 languages; English, German, Italian, French and Spanish.

Fabrizio Charruaz

Tour Leader / Guide Aosta

Born and raised in Aosta, Fabrizio is a proud local and the Aosta Valley Freeride version of Clark Kent. Part owner of Aosta Valley Freeride and Dolce Vita Bike Co. He has been a mountain bike guide since 97' and knows every corner of the Valley.

He has published a book on Mountain Bike Trails in Aosta Valley and is addicted to alpine trails. He loves to share the ride and as well as his knowledge, and can do so in three languages: Italian, French an English.

Gianluca Gobbi

Tour Leader Cinque Terre / Tuscany

Born in Parma in 1977, Gianluca started riding bikes at the age of eight with his Dad, a former pro road cyclist. He raced on the road until the age of 14, before hanging up the road bikes when he found mountain biking. He moved to the Aosta Valley when he was 22, where grass roots mtb was evolving into Freeride and Enduro as we know it today.

In 2008 he became a Mtb Instructor and started teaching kids and beginners during the summer seasons. He went on to become a qualified Mtb Guide and is now lucky enough to work full time organising riding tours, making his dreams come true. Gianluca speaks two languages: Italian and English.